Our Story

Creating a quality product from a widely under-utilised fibre while treating sore tired feet to some love, is the catalyst to the Woolfi story. Our founder, Fiona McIlraith (Fi) originates from a high-country farm in the South Island, so knows first-hand how underused New Zealand strong wool is. New Zealand produces over 100,000 tonne of strong wool per year, yet these days it is costing farmers to shear their sheep. Woolfi has taken it upon themselves to do their part to remedy this.

To hero wool in its natural form and use it to spread comfort to feet all around the world. Through research Woolfi has found the ancient art of Nepalese felting to be the key in producing our refined wool slippers. Their good weave certified processes and fair-trade methods made the choice incomparable.

All slippers are designed in New Zealand and handmade by Nepalese Artisans in Nepal before being transported back to New Zealand.


Our toes have been underwhelmed for long enough with bulky, old-fashioned, and short-lived slippers. Nature called and we listened with both feet, creating slippers that bring joy to our toes and lives.

Choose sustainable materials for a better planet. Choose Woolfi.

Slip into comfort, slip into Woolfi

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